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“Build it and they will come.” Do you remember the movie Field of Dreams? That’s a great line for building baseball fields, but not so much for web sites. Once you’ve built your web site, how are people going to find it? I have met many a web site owner who thought that all they… Read more »
If you are looking to have a website developed or re-designed, you are most likely confronted with a wide variety of web development firms from which to choose. Additionally, you may feel that there are equally as many design possibilities to creating your website. Perhaps you have done your research, and know very specifically what… Read more »
Better navigation for your site Is your web site easy to navigate? Would you like to make it even easier for your web site visitors to find their way around? Here are a number of ideas to make your web site more usable: Use obvious labels: the labels you choose for your navigation links should… Read more »
Attracting visitors, i.e. potential clients, to your website is easier than you may think. Here are a few points to keep in mind when developing your website: It is imperative think in terms of your client. This has been emphasized before in the CodeGeek.net Blog, and for good reason. Often times, when companies are developing… Read more »
Are you writing new content for your web site? Here are some tips for maximizing content effectiveness. Write a summary paragraph at the top of the page. Writing effectively for the web is similar to writing newspaper articles. The first paragraph of a well written article includes a summary of what is to follow. This… Read more »
. Preparedness: If interested in having a website developed for you, it is helpful that you are prepared to articulate your ideas clearly to your web developer – this includes design ideas, images, and/or content. We encourage you to research other websites, including your competitors, to discover what you do and do not want for… Read more »
I will be teaching a two hour class about web sites along with my colleague and co-presenter Laurie Macomber. The class will be presented twice: on April 10 and April 17, from 8 to 10 AM. Topics: What makes a web site great? The best web sites take into account the visitor’s perspective first. For… Read more »
I’ll be teaching several classes on “What makes a great web site” over the next few months. In anticipation of that, here is a great article of 101 things you can do to improve your web site. http://www.insidecrm.com/features/101-web-site-fixes-031808/ Enjoy!
The content for your web site should be written with the site visitor in mind. Creating valuable content that addresses your customers’ needs and expectations is as crucial to your business as are your branding and products. Try to get inside of the mind of the person you want to attract to your site, and… Read more »
How much will it cost me to be #1 in Google? I get asked this question frequently. The answer is – almost nothing! That is, if you want your web site to be ranked number one for an obscure search term like “oscillosprocket”. (Try a search for that phrase…) There are number of major issues… Read more »